Our deals keep slipping or stalling. Why aren’t we closing?
Deals move forward. Demos and discoveries go well. Proposals are sent. Then momentum fades, decisions stall, and timelines slip. This isn’t a closing problem. This is a breakdown in how buyers are helped to take decisions.
Our revenue growth is stuck. What’s actually going on?
When revenue growth stalls, teams often blame demand, pricing, or sales execution. In reality, most revenue plateaus are caused by invisible breaks in narrative, funnel design, and decision flow. This page explains how to diagnose where growth is actually breaking, and what to fix first.
Do You Know What “Good” Looks Like in Your Funnel?
Scaling isn’t about more effort. it’s about knowing what “good” looks like in your funnel. A Funnel Health Index reveals whether your pipeline’s shape, velocity, ownership, and adaptability can sustain growth. With clarity, you can baseline, repair, or reinvent your funnel with intent.
The Command Vault
Sales teams don’t fail for lack of assets. They fail because the thinking that wins deals was never captured.
The Behavioral Engine (a.k.a. the Mid-Zone Mess)
Sales success isn’t just about talent. it’s about the system that shapes behavior. In the overlooked middle of the funnel, small defaults decide whether momentum compounds or collapses.
Why Your Reps Don’t Use the Decks You Give Them…
You’ve got decks, battle cards, playbooks. But reps still rewrite everything before a call. It’s not a content problem. It’s a context problem.
Sales teams don’t need more assets. They need ammunition.
The Funnel isn’t Broken. It’s Complicit.
Why your CRM lies, your nurture engine starves, and your team quietly learns to play dumb.
Why Your Lead Qualification Framework is Failing (and What to Do Instead)
B2B buyers don’t want to be interrogated. They want to be understood. High-converting teams track momentum, not just budget or titles.